Investing in people is essential for achieving business objectives.
Organizational well-being as a corporate mantra. People must be considered the beating heart of the organization: engagement and motivation are two of the main ingredients for implementing a welfare plan geared toward happiness.
Why should companies invest in people?
The link between employee engagement and business performance is now indisputable. Unfortunately, however, the culture of motivating employees by focusing on factors beyond their remuneration is still a relatively new concept. The frenzy and chaos of today's world require greater attention to the individual, which translates into a higher level of psychological well-being.
Therefore, investing in people by focusing on their involvement in the company has become, more than anything else, an imperative for all businesses that want to keep pace.
What are the advantages for the company?
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Happy employees are more satisfied with themselves and their work. The organization's first customers are the people who work there, the real beating heart! Appreciating individuals and valuing their work are fundamental elements in creating loyalty and satisfaction.
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Happy employees perform better. Those who are satisfied with themselves and their environment are more motivated to work towards achieving high and shared goals.
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Happy employees stay with the company longer and attract new and better talent. Turnover is lower, as satisfied employees are more loyal to the organization.
Don't forget that loyalty is a two-way street. A company that recognizes the investment in its people is a company that will take the easiest path to sustaining this happiness and building a more productive internal culture.
How to make people happier in 4 simple steps?
Environment.
Continuous digitization and rapid market evolution, combined with internal company policies, create a specific work environment. We all want to be part of an innovative company that offers solutions capable of increasing personal well-being and improving everyone's everyday work experience.
Every workplace is characterized by a specific organizational culture that shapes the surrounding work environment, relationships between colleagues, and internal processes.
What is important to consider today is the so-called workplace wellbeing, which concerns the ways in which employees relate to the company, i.e., how values are shared, how people are involved, and how information flows correctly.
The concept of wellbeing is not so far removed from what each of us imagines: corporate wellbeing is measured by considering the quality of everyday life, which manifests itself through a combination of material (monetary) and psychological (psychophysical wellbeing) factors.

La soluzione per far convivere all’interno dell’azienda le due realtà è l’introduzione di un piano di welfare orientato all’engagement delle persone e tarato sui loro bisogni specifici.
L’organizzazione in questo modo, si avvicina maggiormente al singolo, creando una cultura di supporto esterno e lavorativamente stimolante.
Sembra così semplice! Il benessere migliora la produttività.
2. Learning and continuous training.
Organizations that choose to invest in their people for continuous development have the opportunity to grow both morally and financially, and these two concepts are interdependent.
A well-designed training program combines corporate objectives with individual career aspirations. In this way, the entire organization works toward the same direction, pursuing the same goals, and developing different and specific skills that lead to increased job satisfaction. During the consolidation process, individuals develop feelings of appreciation and consideration, which are expressed in greater trust in management and a higher degree of engagement. Motivated employees know they can count on their organization at any time and for any issue, and they know they are working in a safe and honest environment, feeling valued and appreciated by the investments made in them.
The future is built together.
3. Work-life balance.
Personal well-being is one of the key issues for developing a positive, engaging, and inclusive corporate culture. In fact, the trend for 2019 sees a sharp increase in initiatives created for the well-being of individuals.
What does workplace well-being encompass?
These are initiatives aimed at supporting work-life balance and improving the active potential of individuals in the workplace. They also include plans focused on mental and financial health, as well as physical well-being solutions.
Many organizations, the most “enlightened” ones, are aware that stress in the workplace can affect business productivity, increase absenteeism, and have negative repercussions on health. For this reason, they have increased their budget for employee well-being, focusing on emotional well-being initiatives such as stress management workshops and providing special rooms for meditation (mindfulness).
The next step is to reconcile our everyday external commitments with our working lives: work-life balance. A company that supports its people cannot ignore their family commitments. Time is at the center of our lives; we are constantly rushing around, and the hustle and bustle of everyday activities are now the norm.
Flexibility in corporate life can no longer be considered a luxury; it must be seen as a central element of the welfare plan tailored to each of us.

Family, health, savings, time saving, and smart working are fundamental issues that are worth focusing on and to which we dedicate energy and awareness in all of our welfare proposals.
Remember, a company is made up of people.
4. Communication.
Each of us wants to be part of something bigger, to be inspired and listened to. There is no doubt that workers feel more understood and valued when internal communication with colleagues and management is open and sincere.
One of the first things we are taught as children is to communicate with others, to make ourselves understood in some way, until we become so good at it that we can put sentences together and interact with each other. It is one of the best and most important skills we possess and, depending on the level we have reached after years of experience, we could almost include it in our CV under “soft skills.”
If it is truly considered such an important skill, why is it not always exploited to its full potential?
The Second Eudaimon-Censis Dossier on the effectiveness of communication between employees and management within companies explores this issue in depth.
The salient point of this analysis highlights a considerable gap between the information held by workers and what is known at the top.
Do we all know what strategy our company is pursuing?
Are we all aware of the medium- to long-term objectives?
Are we all aware of what is meant by corporate welfare?
It still happens too often that the flow of information is distorted, altered, blocked, almost as if someone were playing Chinese whispers. In many cases, however, not even a cordless phone is used.
According to the analysis, only about 18% say they are aware of what corporate welfare is, while 58.5% say they can describe it in broad terms. These percentages are certainly too low.
This phenomenon has an indirect impact on the degree of employee engagement, understood as a sense of belonging and the type of relationship with the company.
Communication must be a priority.![]()
Well, if I may say so, the term utopia is often the easiest way to dismiss what we don't want, are unable or don't have the courage to do. A dream remains a dream until we start working on it. Then it can become something infinitely greater.
Adriano Olivetti
Is creating a world that meets the needs of each and every one of us really utopian?
We have survived wars and managed natural disasters, we study continuously, progressing through university, master's and doctoral degrees; we have even landed on Mars.
The simplest things, those right in front of us, are always the most complicated to see.
People's engagement can start with the introduction of a corporate welfare plan developed with this goal in mind.
Are you curious to know what we have in mind for you?
Remember, we are on your side.